03 - The Management Episode - Part One

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IT’S DIFFICULT TO MANAGE AN ARTIST WHO DOESN’T KNOW WHO THEY ARE.

Music management is something we get asked a lot about.  When do I need a manager?  What do I look for in a manager?  How do I approach management fees? etc⁣⁣
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So many questions for a partnership that is as unique and complex as the two individuals involved in it. We very much enjoyed chopping it all up in this episode.⁣ And as one of our co-founders, Loretta Andrews is a music manager of four artists, it seemed logical to interview her about her experiences, and ask her some of the popular questions around this topic.⁣⁣
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Working with a manager can be extremely helpful, and a propelling next step in your career.  Ideally the addition of a manager to your team will take you further than you could have ever gone alone. ⁣⁣
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However a couple of things that having management is not.  It's not a badge of honour, the validation that comes with it is pretty fleeting.  Also having a manager or management team is not an excuse to take your foot off the gas.  The grind continues.⁣⁣
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This was a pretty in depth chat, which is why part two will follow next week.⁣⁣

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Bianca Rose